Build a scalable sales team, without adding headcount
Flexible, data-driven SDR outsourcing that fills your pipeline and delivers measurable ROI.
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How our outsourced SDR model works
We help you reach the right prospects.
We map your ICP and build precision prospect lists using our proprietary data infrastructure.
Case Study
demandDrive generated $16M in pipeline revenue and $3.2M in closed–won deals for Medrio in 2023, with 57% of leads converting to stage 2 opportunities.
Case Study
Overview
Medrio provides flexible, unified eClinical solutions for all types of clinical trials.
Challenge
Cold outbound prospecting in the clinical trials space proved difficult—complex products, sophisticated buyers, and SDR retention issues made consistent pipeline growth challenging.
Solution
Medrio partnered with demandDrive to deploy trained SDRs using a structured, multi-channel outreach process. demandDrive’s management team provided strategic oversight, campaign analytics, and consistent program direction, ensuring no production gaps and strong collaboration with Medrio’s internal team.
Results
Over 7 years, the partnership has generated sustained growth and high production. Medrio transitioned 3 SDRs in-house, creating a hybrid model that reduces churn and supports long-term scaling. 57% of qualified meetings advanced to stage 2, driving $16M in pipeline. 5% of those deals closed, generating $3.2M in revenue.
Outreach that doesn’t get lost in the clutter.
We meet prospects where they are, and engage with them in ways that make replying feel worthwhile.
Testimonial
“Their skilled BDRs understood our business needs and improved our sales pipeline. They combined cutting-edge technology with a personal touch, delivering results above and beyond what was promised.”
CJ Towle
Head of Marketing @ SS&C
Empowering our SDRs to succeed at scale with AI.
Our SDRs use AI sales tools to apply their strategic capabilities at scale from account mapping to outreach and everything in between.
Testimonial
"Your team works with all different kinds of tools and technologies. That’s really helped us get up to speed quickly and take advantage of that tool. It’s helped us scale faster."
Trisha Fields
Director of Performance Marketing @ Zenoss
Built for growth and sustainability.
Our full-service capabilities empower us to help clients grow beyond traditional pipeline development.
Testimonial
After seeing success with our SDR services, Jordan Transformer looked to demandDrive to make an impact across the rest of their funnel, from marketing campaign & content development to qualified sales lead generation.
Testimonial
Client Overview
Jordan Transformer specializes in remanufacturing medium- and high-voltage power transformers and mobile substations.
Challenge
Jordan Transformer initially approached demandDrive to support a specific objective: improve outbound prospecting in a complex, niche market.
After seeing early success from sales outreach, they were interested in seeing how we could improve their marketing engine by aligning their sales and marketing with a shared system and complete operational clarity from first touch to qualified opportunity.
Solution
We built a hybrid sales and marketing program customized for their hyper-specific market dynamics. The SDR and marketing teams worked as one, adjusting strategy in real time based on buyer behavior and performance data.
This was a custom, purpose-built system created from the ground up and tailored directly for Jordan Transformer’s unique needs.
Results
By developing a custom, unified sales & marketing operation, Jordan Transformers team is able to stay aligned and become a single, integrated team driving measurable performance. This operational clarity has produced benefits like:
- A direct connection between marketing engagement and sales results
- Faster SDR follow-up driven by real-time insights
- Smarter targeting powered by shared strategy and data
- A scalable system that replaced friction with forward momentum
We don’t just fill pipeline. We build it.
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Increased close ratesBook 3× more qualified meetings with prospects that fit your ICP.
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Shorter ramp times
Our trained SDRs start producing in weeks, not months.
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Cost efficiency vs. hiring
Cut operating costs by up to 40% compared with hiring internally.
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Predictable pipeline
Data-driven reporting keeps your funnel full and your team focused.
